All work
AI ContentConcept2025
Astigue — Skincare UGC Ad
An AI-assisted user-generated-style ad built for a skincare product narrative.

Objective
Produce a scroll-stopping, authentic-feeling UGC ad for a skincare product without a live shoot, cast, or studio day.
Approach
An AI-generated presenter and product sequence, scripted around a single benefit hook, cut to the pacing of native social feeds.
Process
- 1Hook and script written around one core benefit
- 2AI talent and scene generation, iterated for believability
- 3Edit, captioning, and sound design to feed-native pacing
- 4Variation pass for A/B-ready alternates


